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ActiveCampaign connection guide

Follow these steps to connect your ActiveCampaign data to Supermetrics.

If you need to connect this data source to one of our data warehouse or cloud storage destinations, explore our data warehouse and cloud storage setup guides.

Before you begin

Before using the ActiveCampaign connector, you need a copy of your API URL and API key and appropriate permissions for data access on your account.

Set user permissions

Depending on your needs, your account needs access to the following objects in ActiveCampaign:

  • Campaigns
  • Deals
  • Accounts
  • Contacts

You can set these permissions for users and groups in ActiveCampaign's admin settings. To get data on your report, select all permissions for the object. Learn how to set user permissions in ActiveCampaign.

If you're an admin user, make sure that you have the necessary permissions. If not, add yourself to a permission group with the necessary permissions.

Get your API URL and API key

Each user in ActiveCampaign has their own API URL and API key. To get these:

  1. Log into ActiveCampaign with your account.
  2. Navigate to Settings → Developer.
  3. Copy the URL and key from the API Access section.

Learn more about API URL and API key.

Query types

  • Campaigns report: Follow the performance of your email campaigns. This report fetches data for regular campaign emails as well as automation emails. Automation emails can be identified by the value in the “Automation ID” dimension.
  • Deals report: Track the status of your sales deals.
  • Accounts report: Fetch details of your customer accounts.
  • Contacts report: Fetch details about your contacts.


Google Sheets Looker Studio Excel

Make sure you've installed the Supermetrics add-on before you connect.

  1. Open a new Google Sheets file
  2. Navigate to Extensions → Supermetrics → Launch sidebar to open the Supermetrics sidebar. 
  3. Click Create new query.
  4. Under Data source, select ActiveCampaign.
  5. Enter a name for your account for you to identify it later. 
  6. Enter the API URL and API key.
  7. Click Start.
  8. Select a query type and the accounts to use in your report.

Learn about advanced settings, best practices, and troubleshooting tips for Supermetrics for Google Sheets.

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