Google connection guide

You need a Google Ads or manager account with Read Only access. Learn how to grant access to a Google Ads account or manage your accounts. 

If you have connected to Google Ads correctly, but your ad account doesn't appear, try granting the manager account access again.  

You need a Google Ads account with Standard access. Learn how to grant access to a Google Ads account or manage your accounts.

Monthly invoicing must be enabled for the whole Google Ads account at the Manager Account (MCC) level.

You need a Google AdSense account with at least the Admin user role. Learn how to manage user access to your account.

You'll need a Google Ad Manager account with at least the Trafficker role. API access must be explicitly enabled by the Administrator. 

Learn about role permissions and how to manage user roles, and how to enable API access. 

You need a Google Account with at least Viewer access at the Property and View levels. Learn more about access management in Google Analytics 4.

You need BigQuery Data Viewer and BigQuery User role levels for the Dataset, and the BigQuery User role for the Project.

Note that the Google BigQuery data source connector is available only in Google Sheets and Looker Studio.

Google has limited the availability of its access credentials to 16 hours. Adding Supermetrics as a trusted app in the Google admin console can enable scheduled query refreshes and help you avoid daily reauthentication. Learn how to add Supermetrics as a trusted app.

Google BigQuery field list types

• Simplified field list: Shows each unique field name just once, if it's present in multiple tables.
• Full-field list: Shows all columns from your tables in BigQuery.
• Simplified list: With join fields only — shows only the fields that are available for multiple data sources. 

You need a Google Account with an appropriate user role for the reporting content they need to see (this varies based on what the admin set for the role). Read more about user access in Google’s documentation.

You might need API access for the account enabled by a Google representative or the Campaign Manager 360 support team. Learn more about API prerequisites.

You need a Google Display & Video 360 account with at least a Standard or Admin user role. Learn how to manage user access.

You need a Google Account with at least an Owner or Manager user role. Learn how to add and remove owners and managers.

Please note that you can fetch only limited locations. Learn about usage limits on Google My Business API.

You need a Google Search Ads 360 account with at least an Agency Manager or Advertiser Manager role. Learn how to add or remove users.

You need a Google Search Console account with Verified Owner or Delegated Owner access. Verify your site ownership first.

Note that in Looker Studio, you must select a query type to use with Google Search Console. Take a look at our Google Search Console report building guide to learn more about the available query types.