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About timezone setting discrepancies in Shopify data

If you’re experiencing discrepancies between the values for some metrics in Shopify — like Orders, Customer count, and other sales-related metrics — and what you see in Supermetrics, matching the timezone of your Supermetrics report to the setting in Shopify could help solve the issue. 


Instructions

To check for the timezone in Shopify: 

  1. Log in to Shopify.
  2. Click your store’s icon. 
  3. Select Manage Account.
  4. Under the General menu, click Timezone.
  5. Check the timezone.


About Shopify's timezone settings

Here’s an example of how a mismatch in this setting can cause discrepancies between Supermetrics reporting and Shopify’s data.


Let's say Store A on Shopify has been set up to use Los Angeles’ timezone, which is 7 hours behind Coordinated Universal Time (UTC). This is written as UTC-7.  If this is the case, then all its reports shown in Shopify will use that same timezone: UTC-7.


But Supermetrics uses UTC-0 in Data Studio, unless the time zone for the Data Studio report has been changed to match the timezone of the store. This will cause dates shown in Shopify’s own reports to often differ from the dates that Supermetrics provides for Data Studio reports.  


Example

For example, let’s say 2 different orders, A and B, are made to a Shopify store that is using Los Angeles’ UTC-7 timezone on September 21.



Order A will have:

  • The date 21 September in Shopify’s reports
  • The date 21 September in Data Studio reports created with Supermetrics


But order B will have:

  • The date 21 September in Shopify’s reports
  • The date 22 September in Data Studio reports created with Supermetrics 


So if your Supermetrics report uses 21 September in Data Studio, it won’t get data for Order B.


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