Semrush Analytics connection guide

Supermetrics Support Site Team

Modified on: Mon, 27 Feb, 2023 at 3:42 PM

Follow this guide to connect your Semrush Analytics data to Supermetrics.

If you need to connect this data source to one of our data warehouse or cloud storage destinations, explore our data warehouse and cloud storage setup guides.

Before you begin

To connect Supermetrics to Semrush Analytics, you need an API account and a Semrush subscription for API request units. Learn more about Semrush accounts and API request units.

Each API call has a cost, and the cost of requests is measured in API units. Units are determined by the type of report or request retrieved from the Semrush API, and fetching historical data requires more units than live data. One US dollar is equal to approximately 20,000 API units.

Semrush Analytics supports 5 main types of queries — Domain, Keyword, URLs, Display Ads, and Backlinks — for a total of 35 different query types.

Our connector uses the same structure as the API reports with the same names, so you can use the Semrush Analytics API documentation to explore the full range of reports and fields.

Make sure you've installed the Supermetrics add-on before you connect.

Open a new Google Sheets file.
Navigate to Extensions → Supermetrics → Launch sidebar to open Supermetrics.
Click Create new query.
Under Data source, select Semrush Analytics.
Enter your Semrush Analytics email and password, and click Log in.
Click Approve.
Navigate to Report configuration.
Select a query type.
Enter one or more domains, separating each one with a comma with no whitespace (,).

Make sure you've connected Supermetrics to Looker Studio before following the steps below.

Open the Supermetrics Looker Studio data source gallery.
Navigate to Semrush Analytics and click Start free trial.
You'll see two buttons that read Authorize. If you're using Supermetrics for the first time, click the left-hand one and log in with the Google Account you use with Supermetrics.
Once that's done, or if you've done it before, click the right-hand Authorize button (under "Semrush Analytics requires authorization to connect to data").
Select a team that has access to the account you want to connect.
Choose to make this connection shared or private.
Click Start.
Enter your Semrush Analytics email and password, and click Log in.
Click Approve.
Select a query type and click Next.
Enter one or more domains, separating each one with a comma with no whitespace (,).
Scroll down to the bottom of the page. To create a report with our template, select Use report template for new reports. To create a blank report, deselect this option.
In the pane's top right, click Connect.
Click Create report.
Click Add to report.

Make sure you've installed the Supermetrics add-on before you connect.

Open an Excel file.
Click Data → Show Supermetrics.
Under Data source, select Semrush Analytics.
Choose to make this connection shared or private.
Click Start.
Enter your Semrush Analytics email and password, and click Log in.
Click Approve.
Navigate to Report configuration.
Select a query type.
Enter one or more domains, separating each one with a comma with no whitespace (,).