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Taboola connection guide

This guide contains all permissions and requirements for connecting your Taboola data to Supermetrics.

You can connect to data sources from the Data sources page on the Supermetrics Hub. On the Hub, you can also share an authentication link to connect to a data source you don't have direct access to.

After you connect to the data source on the Hub, you can use the data source connection in all available destinations.

Required permissions

Your Taboola account needs at least the Account manager user role to connect to Supermetrics. Learn more about user roles in Taboola's documentation.

Query types

Query types define what sort of metrics and dimensions are available. You need to select one of the following query types when pulling data:

Reference list: Taboola query types
  • Campaign management
    • Campaign management
  • Top content
    • Top campaign content
  • Campaign summary
    • Summary by campaign & day
    • Summary by day
    • Summary by campaign
    • Summary by campaign, site & day
    • Summary by site
    • Summary by country
    • Summary by platform
    • Summary by audience
  • Publisher revenue summary
    • Revenue by day
    • Revenue by week
    • Revenue by month
    • Revenue by page type
    • Revenue by placement
    • Revenue by site
    • Revenue by country
    • Revenue by platform
    • Revenue by day, site & placement
    • Revenue by day, site, placement, country & platform
    • Revenue by day, site, page type, country & platform
  • Publisher visits
    • Visits by day
    • Visits by week
    • Visits by month
    • Visits by referral
    • Visits by landing page
    • Visits by platform
    • Visits by country
    • Visits by page type
    • Visits by day, referral & landing page
    • Visits by source medium
    • Visits by campaign
    • Visits by tracking code
    • Visits by referral & tracking code
  • Publisher recirculation summary
    • Recirculation by day
    • Recirculation by week
    • Recirculation by month
    • Recirculation by page type
    • Recirculation by placement
    • Recirculation by site
    • Recirculation by country
    • Recirculation by platform
    • Recirculation by day, site & placement

Connection instructions

When connecting to Taboola, you need to log in to Taboola and select the profiles to use when prompted. 

  1. Select the Taboola data source on the Supermetrics Hub or in the data destination.
  2. If prompted, choose to make this connection shared or private.
  3. Click Start.
  4. Enter your credentials, and click Sign in.
  5. In your data destination, select the profiles to use in your reporting and a query type.

See detailed instructions on how to connect to a data source from the Supermetrics Hub.

You can also connect to Taboola from these destinations:

More resources

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