Use this guide to connect your Facebook Ads data to Supermetrics.
If you need to connect this data source to one of our data warehouse or cloud storage destinations, explore our data warehouse and cloud storage setup guides.
Before you begin
Your Facebook Ads accounts need different types of access to pull different types of data. Make sure your accounts have the right permissions before going ahead.
Your Facebook account needs:
- Employee access with the View performance option enabled, or Ad account analyst access to an ad account.
- If you're using the new Pages experience, your account needs partial access to the linked Facebook account.
For access to Lead data, your account needs:
- Lead manager or Page admin access
Instructions
Make sure you've installed the Supermetrics add-on before you connect.
- Open a new Google Sheets file.
- Navigate to Extensions → Supermetrics → Launch to open the Supermetrics sidebar.
- Click Create query.
- Under Data source, select Facebook Ads.
- Click Start.
- Either log in with a new Facebook account, or click Continue with Facebook to go ahead with the account you're already logged in to.
- Click Done.
- Click OK.
- Select the accounts you'd like to include in your reporting.
Learn about advanced settings, best practices, and troubleshooting tips for Supermetrics for Google Sheets.
Make sure you've connected Supermetrics to Looker Studio before following the steps below.
- Open the Supermetrics Looker Studio data source gallery.
- Navigate to Facebook Ads and click Start free trial.
- You'll see two buttons that read Authorize. If you're using Supermetrics for the first time, click the left-hand one and log in with the Google Account you use with Supermetrics.
- Once that's done, or if you've done it before, click the right-hand Authorize button (under "Facebook Ads requires authorization to connect to data").
- Select a team that has access to the account you want to connect.
- Choose to make this connection shared or private.
- Click Start.
- Either log in with a new Facebook account, or click Continue with Facebook to go ahead with the account you're already logged in to.
- Select the accounts you'd like to include in your reporting.
- Scroll down to the bottom of the page. To create a report with our template, select Use report template for new reports. To create a blank report, deselect this option.
- In the pane's top right, click Connect.
- Click Create report.
- Click Add to report.
Learn about advanced settings, best practices, and troubleshooting tips for Supermetrics for Looker Studio.
Make sure you've installed the Supermetrics add-on before you connect.
- Open an Excel file.
- Click Data → Show Supermetrics.
- Under Data source, select Facebook Ads.
- Choose to make this connection shared or private.
- Click Start.
- Either log in with a new Facebook account, or click Continue with Facebook to go ahead with the account you're already logged in to.
- Click Done.
- Click OK.
- Select the accounts you'd like to include in your reporting.
Learn about advanced settings, best practices, and troubleshooting tips for Supermetrics for Excel.