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Facebook Ads connection guide

Use this guide to connect your Facebook Ads data to Supermetrics.


If you need to connect this data source to one of our data warehouse or cloud storage destinations, explore our prerequisite and filling guides.


Before you begin

Your Facebook Ads accounts need different types of access to pull different types of data. Make sure your accounts have the right permissions before going ahead.


Your Facebook account needs:

  • Employee access with the View performance option enabled, or Ad account analyst access to an ad account.
  • If you're using the new Pages experience, your account needs partial access to the linked Facebook account.


For access to Lead data, your account needs:

  • Lead manager or Page admin access


Instructions

For Excel users

If your team uses Supermetrics for Excel, you'll see different options for managing and sharing data source connections in that destination. Learn more.


Google Sheets Data StudioExcel

Make sure you've installed the Supermetrics add-on before you connect.

  1. Open a new Google Sheets file.
  2. Navigate to ExtensionsSupermetricsLaunch to open the Supermetrics sidebar.
  3. Click Create query.
  4. Under Data source, select Facebook Ads.
  5. Click Start.
  6. Either log in with a new Facebook account, or click Continue with Facebook to go ahead with the account you're already logged in to.
  7. Click Done.
  8. Click OK.
  9. Select the accounts you want to add to your reporting.

Learn about advanced settings, best practices, and troubleshooting tips for Supermetrics for Google Sheets.

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