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Rakuten Advertising connection guide

This guide contains all permissions and requirements for connecting your Rakuten Advertising data to Supermetrics.


You can connect to data sources from the Data sources page on the Supermetrics Hub. On the Hub, you can also share an authentication link to connect to a data source you don't have direct access to.


After you connect to the data source on the Hub, you can use the data source connection in all available destinations.


Required permissions

Supermetrics fetches performance data for affiliate campaign advertisers through Rakuten Advertising. It doesn't currently support the platform's publisher side.


To connect to Rakuten Advertising, you need to create a report, and then get your report key and API token. Follow the steps below to meet these prerequisites.


Step 1: Create a report in Rakuten Advertising
  1. Log in to Rakuten Advertising.
  2. Navigate to Reports, and then Reporting.
  3. Select an existing report, or build a new one. Select every column that you want to use in Supermetrics. You can alter the time range and other report settings at any time in Supermetrics itself.
  4. Save the report.
Step 2: Get your report key and API token
  1. Open the report you want to use in Supermetrics.
  2. Click the dropdown next to View report.
  3. Click Get API.
  4. You'll see your API URL. From it, pull:
    • Report key: Copy the string that follows /reports/ in the URL. It should match the name you gave your report.
    • API token: Copy the string that follows &token= in the URL.
    • Here's an example: //ran-reporting.rakutenmarketing.com/en/reports/[REPORT-KEY]/filters?date_range=this-month&include_summary=Y&tz=GMT&date_type=transaction&token=[API-TOKEN]
  5. Save your report key and API token securely.


Connection instructions

When connecting to Rakuten Advertising, you need to provide your report API token report key.

  1. Select the Rakuten Advertising data source on the Supermetrics Hub or in the data destination.
  2. Enter your report API token and report key.
  3. Give your login a name to recognize the login later if you have multiple logins.
  4. If prompted, choose to make this connection shared or private.
  5. Click Start.


See detailed instructions on how to connect to a data source from the Supermetrics Hub.


You can also connect to Rakuten a from these destinations:


More resources

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