This guide contains all permissions and requirements for connecting your DoubleVerify data to Supermetrics.
You can connect to data sources from the Data sources page on the Supermetrics Hub. On the Hub, you can also share an authentication link to connect to a data source you don't have direct access to.
After you connect to the data source on the Hub, you can use the data source connection in all available destinations.
Required permissions
To connect Supermetrics to your DoubleVerify account, you need to create an access token.
- Log in to the DoubleVerify platform.
- In the top navigation bar, hover the cursor over Analytics and click Data API.
- Click Create new token.
- Select the Reporting Programs you want to fetch data from.
- Click Create.
- Copy the Access Token Hash and store it in a secure place for later use.
Query types
If prompted, you need to select a query type to pull data.
DoubleVerify query types
- Standard report
- Universal: General metrics on how many ads were monitored, considered authentic or blocked.
- Brand suitability: Metrics to understand the brand safety level of ads.
- Fraud/SIVT: Measurement of fraud level, impressions that were recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events.
- Geo: Metrics to follow if ads delivered were in or out of the intended geography.
- Display viewability: Viewability metrics for display ads.
- Video viewability: Viewability metrics for video ads.
- Meta (Proprietary Media Gardens) report
- Universal: General metrics on how many ads were monitored, considered authentic or blocked.
- Fraud/SIVT: Measurement of fraud level, impressions that were recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events.
- Viewability: Viewability metrics for ads.
- TikTok (Proprietary Media Gardens) report
- Universal: General metrics on how many ads were monitored, considered authentic or blocked.
- Brand suitability: Measurement of brand safety and suitability.
- Fraud/SIVT: Measurement of fraud level, impressions that were recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events.
- Geo: Geo metrics for ads.
- Viewability: Viewability metrics for ads.
- Snapchat (Proprietary Media Gardens) report
- Universal: General metrics on how many ads were monitored, considered authentic or blocked.
- Fraud/SIVT: Measurement of fraud level, impressions that were recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events.
- Viewability: Viewability metrics for ads
- Twitter (Proprietary Media Gardens) report
- Universal: General metrics on how many ads were monitored, considered authentic or blocked.
- Brand suitability: Measurement of brand safety and suitability.
- Fraud/SIVT: Measurement of fraud level, impressions that were recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events.
- Viewability: Viewability metrics for ads.
- YouTube (Proprietary Media Gardens) report
- Universal: General metrics on how many ads were monitored, considered authentic or blocked.
- Brand suitability: Measurement of brand safety and suitability.
- Fraud/SIVT: Measurement of fraud level, impressions that were recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events.
- Viewability: Viewability metrics for ads.
Connection instructions
When connecting to DoubleVerify, you need to enter your access token and select the account time zone to use when prompted.
- Select the DoubleVerify data source on the Supermetrics Hub or in the data destination.
- Enter your access token.
- Give your login a name. The name can be anything — its purpose is for you to recognize the login later in case you have multiple logins.
- If prompted, choose to make this connection shared or private.
- Click Start.
- In your data destination, select the account, time zone, and query type to use, if prompted.
See detailed instructions on how to connect to a data source from the Supermetrics Hub.
You can also connect to DoubleVerify from these destinations:
- Google Sheets: How to log in to a Supermetrics data source in Google Sheets
- Looker Studio: How to connect data sources to Looker Studio
- Excel: How to connect data sources to Excel with Supermetrics
- Power BI: How to create your first Supermetrics query for Power BI
- The Supermetrics API: How to use the Query Manager
- Data warehouse and cloud storage (Hub): How to create a transfer
- BigQuery (marketplace): How to create a BigQuery (marketplace) transfer