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How to Authenticate/Re-authenticate Facebook Ads in Google Sheets, Google Data Studio & Microsoft Excel

This guide gives instructions on how to successfully authenticate Facebook Ads.  


Quick links to specific sections: 

Google Sheets

Data Studio

Excel

"If everything fails..." 

Data Source Access Requirements:

Before authenticating the connector, please make sure you have gone through the rights and permissions required for this data source, meaning you are assigned as an "ad manager/admin" or as a similar role. To learn more, please refer to these guides:

Access requirements for user account:

  • A valid Facebook user account with at least "Admin" or "Campaign Manager" access to an ad account.

Authenticating with Google Sheets

To authenticate Facebook Ads in Google Sheets, please do the following steps:

1. Open up the Supermetrics sidebar in your Google Sheets. 

2. Select Facebook Ads in the sidebar, under data source. 


3. An automatic Facebook Ads login page will open up, please click on continue with Facebook.

4. Click on continue as X if you wish to login with that specific account. If you want to access by using another account, click on log into another account.

5. You have completed all the steps. You can now go back to the sidebar and select your Facebook Ads account under data source.


Re-authenticating with Google Sheets:

To re-authenticate Facebook Ads in Google Sheets, please go to this guide.


Authenticating with Data Studio:

To authenticate Facebook Ads in Google Data Studio, please do the following steps:

1. Click on create a new data source.

2. Search for Facebook Ads by Supermetrics and click on Select when selecting it.

3. Click on Authorize. If you wish to learn more about data consent, please see our Privacy Policy and Terms of Service

4. Click on continue with Facebook to login.

5. Click on continue with X to continue with that account. If you wish to select another account, click on log into another account. 


- Click on the link below to authenticate your account. 

With this link, you can also add more business accounts. 

- If your Data Studio account belongs to multiple teams, you will see the option to select the team you wish to use. Go to the link below and select the team name with your license to proceed. (If you only belong to one team, skip to the next step). 

6. You now have to select your account by clicking on select accounts.



7. Click on connect on the upper right side. 

8. It will then take you to the field list. By default, you don't need to do anything else. Click on add to report to proceed. 



Re-authenticating with Data Studio:

To re-authenticate Facebook Ads in Data Studio, please go to this guide.

Authenticating with Excel:

To authenticate Facebook Ads in Excel, please do the following steps:

1. Click on data and open up the Supermetrics sidebar in Excel.

2. Select Facebook Ads in the sidebar under data source.

3. An automatic popup will open up, click on start.

4. Click on continue as X if you wish to continue with that account. If you wish to connect with another account, click on log into another account.

5. You have completed all the steps. Now you can go back to the sidebar and select your Facebook Ads account.

Re-authenticating with Excel:

To re-authenticate Facebook Ads in Excel, please go to this guide.


"If everything fails..." 

Common errors:

If you encounter any of the following errors below, please see the guide linked after the error message.


For Facebook Ads only

  • Error: "Two factor authentication is required for your Facebook account. See article <link> for how to reset your login to use two factor authentication." "Two factor authentication required. User have to enter a code from SMS or TOTP code generator to pass 2fac. This could happen when accessing a 2fac-protected asset like a page that is owned by a 2fac-protected business manager", please see this guide.
  • If your Facebook ad account is missing from the list, please see this guide.
  • If your Facebook ad account shared through business asset group, is missing from the list, please see this guide.  

Common errors

  • Error: "This was a reauthorization request for user X but logged in as user Y", please see this guide
  • Error: "You're not allowed to run queries with this license #12345. This is because you have not been assigned to the license as a valid user." please see this guide.
  • Error: "This action is not supported when you are signed into multiple accounts". please see this guide.
  • If you no longer see a specific account/page/etc. when logging in, please see this guide
  • If you haven't managed to authenticate you might be affected by an issue at Google account management. For more information, please see this guide.

Forcing a refresh per account data & removing a data source:

To force a refresh per data source, please see this guide.

To remove a data source from Google Sheets, please see this guide.

To remove a data source from Data Studio, please see this guide.

To remove a data source from Excel, please see this guide.


Refreshing tokens 

As a final step, if you wish your tokens to be refreshed, please create a support ticket.


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