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Shopify: Authentication guide

This guide will walk you through how to authenticate or reauthenticate Shopify in Supermetrics for Google Sheets, Data Studio, and Excel, as well as data warehouse destinations like Google Cloud Storage, BigQuery, and the Supermetrics API.

Before you begin

To connect Supermetrics to Shopify, you need a Shopify store owner account or a Shopify staff account.

You can confirm a store's owner by logging into Shopify and navigating to Settings → Users and permissions. You'll see the store owner's name at the top of the page.

Shopify store owners can add staff to their Shopify store. Learn how to add a new staff account or edit permissions for an existing staff account, including giving them permission to use apps like Supermetrics.

  • To give a staff account access to Supermetrics, open the Permissions menu in Shopify, and then click Apps and channels. Supermetrics should be listed with any other apps linked to the store.
  • While all store owners can link new apps to a store, staff members need specific permissions ("Manage and install apps and channels" and "Approve app charges").

If you want to pull data for multiple Shopify stores, you'll need to repeat the authentication process for each one. 

Once you've completed authentication for your first store, reauthenticate your connection, this time using the name of your second store. Repeat this process for each store.


Install the unlisted app

It's not possible to authenticate a Supermetrics login from Shopify itself. To connect your Shopify account to Supermetrics successfully, follow the instructions below.

The first time you log in to Shopify via Supermetrics, you'll be asked to install the app. Click Install unlisted app to proceed.

Google Sheets Data Studio  Excel Data Integrations
Before you can authenticate the data source in Google Sheets, you need to install the Supermetrics add-on.
  1. Open a new Google Sheets file 
  2. Navigate to ExtensionsSupermetricsLaunch to open the Supermetrics sidebar.
  3. Under Data source, select Shopify.
  4. Enter your store name and click Start.
  5. Enter your email address and click Next.
  6. Enter your password and click Log in
  7. Select the account you'd like to include in your reporting.
When you're ready, learn how to create your first Supermetrics query with Shopify.


  • If you encounter a 403 Forbidden error when authenticating to a Shopify Store or authentication failed error after reauthenticating Shopify, follow this guide
  • If you encounter an authentication error such as “authentication failed”, “you need to reauthenticate” or similar, see this guide. 
  • If you encounter a permission error such as “user permission denied” or similar, follow this guide.

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