How to Authenticate/Re-authenticate Mailchimp in Google Sheets, Google Data Studio & Microsoft Excel

This guide gives instructions on how to successfully authenticate Mailchimp.   


Quick links to specific sections: 

Google Sheets

Data Studio

Excel

"If everything fails..." 

Data Source Access Requirements:

Before authenticating the connector, please make sure you have gone through the rights and permissions required for this data source, meaning you are assigned as an "ad manager/admin" or as a similar role. To learn more, please refer to this guide:

Access requirements for user account: 

  • Valid Mailchimp user account with an "owner" or "admin" level


Authenticating with Google Sheets: 

To authenticate Mailchimp in Google Sheets, please do the following steps:

1. Open up the Supermetrics sidebar in your Google Sheets. 

2. Select Mailchimp under data source.

3. Insert your credentials and click on log in

4. You have completed all the steps. You can now go back to the sidebar and select your Mailchimp account under data source

Re-authenticating with Google Sheets:

To re-authenticate the connector in Google Sheets, please go to this guide.


Authenticating with Data Studio:

To authenticate Mailchimp in Google Data Studio, please do the following steps:

1. Click on add data.

2. Search for Mailchimp and click on it.

3. Click on Authorize. If you wish to learn more about data security and data privacy, please see this page

4. Insert your credentials and click on log in

5. Click on the link below to authenticate your account. 

With this link, you can also add or delete accounts. 

6. Click on OK, let's continue if you wish to login with that specific account. If you want to access by using another account, click on add Mailchimp user account. 

7. Select the campaigns/lists, reporting timezone and query type and click on next.  

- If your Data Studio account belongs to multiple teams, you will see the option to select the team you wish to use. Go to the link below and select the team name with your license to proceed. (If you only belong to one team, skip to the next step).

8. Click on add on the bottom right side to continue. 

9. As a final step, click on add to report


Re-authenticating with Data Studio:

To re-authenticate the connector in Data Studio, please go to this guide.


Authenticating with Excel:

To authenticate Mailchimp in Excel, please do the following steps:

1. Click on data and open up the Supermetrics sidebar in Excel.

2. Select Mailchimp in the sidebar under data source.

3. An automatic popup will open, click on start.

4. Insert your credentials and click on log in to sign in. 


5. You have completed all the steps. You can now go back to the sidebar and select your account under data source.

Re-authenticating with Excel:

To re-authenticate the connector in Excel, please go to this guide.


"If everything fails..." 

Common errors:

If you encounter any of the following errors below, please see the guide linked after the error message.


For Mailchimp only

  • Unable to fetch data from multiple accounts with Mailchimp, please see this guide

Common errors

  • Error: "This was a reauthorization request for user X but logged in as user Y", please see this guide
  • Error: "You're not allowed to run queries with this license #12345. This is because you have not been assigned to the license as a valid user." please see this guide.
  • Error: "This action is not supported when you are signed into multiple accounts". please see this guide.
  • If you no longer see a specific account/page/etc. when logging in, please see this guide
  • If you haven't managed to authenticate you might be affected by an issue at Google account management. For more information, please see this guide.

Forcing a refresh per account data & removing a data source:

To force a refresh per data source, please see this guide.

To remove a data source from Google Sheets, please see this guide.

To remove a data source from Data Studio, please see this guide.

To remove a data source from Excel, please see this guide.


Refreshing tokens 

As a final step, if you wish your tokens to be refreshed, please create a support ticket.

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