If you don't want to use unified attribution in your Facebook Ads reporting, you can use an advanced setting to disable it.
Instructions
In any query's settings, find and check the "Disable unified attribution setting" option to stop that query from using unified attribution in its calculations.
You'll find this setting in these places:
- Google Sheets and Excel: Under Options section in the sidebar.
- Looker Studio (formerly Data Studio): On the data source's main configuration page — click the edit icon next to the data source, and then Edit connection. Scroll down.
- Power BI: Under Options in the query builder's sidebar.
- The Supermetrics API (Query Manager): Under Options section in the sidebar.
- Data warehouse and cloud storage: In the General Settings section of the transfer configuration.
- BigQuery (marketplace): In the authentication flow and setup.