Supermetrics Support Forum

Can I set a custom conversion window for Facebook Ads metrics?

Yes, you can change the conversion window in the Facebook Ads connector settings as shown below for each tool. 


Supermetrics for Google Sheets

Select the Conversion Window in the drop-down in the Options section of the sidebar.


Supermetrics for Data Studio

Select the Conversion Window in the drop-down in the connector setup page.


The available options are:

  • Default (28 days click, 1 day view)
  • 28 days click
  • 7 days click
  • 1 day click
  • 28 days view
  • 7 days view
  • 1 day view
  • 28 days click, 28 days view
  • 28 days click, 7 days view
  • 7 days click, 28 days view
  • 7 days click, 7 days view
  • 7 days click, 1 day view
  • 1 day click, 28 days view
  • 1 day click, 7 days view
  • 1 day click, 1 day view 


Please note that the conversion window you select should ideally match the same one you are using in Facebook Ads Business Manager so that you are comparing like-to-like attributions. Otherwise, when checking your data against what is in the Business Manager there may be discrepancies.

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