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AdWords/YouTube: Watch time


I'd like to import the "watch time" metric from Youtube TrueView ads through AdWords. I am using the Google Sheets plugin.

I can find basically every other metric but this. Am I missing it or is it not integrated?

Thanks in advance!

Hi Boris,

thanks for your message. 

This metric does unfortunately not exist in the AdWords API as far as we know. I just checked the API reference ( but did not spot the Watch Time metric. We'll of course add it if/when it becomes available!


Supermetrics team


too bad, but thanks for letting me know!



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