Pulling custom conversions from facebook ads manager
OVERVIEW: Having issues pulling custom conversions specific to an ad campaign rather than all the data that the pixel picks up.
I have a pixel set up on a site. I have several ad campaigns using the site as a landing page, and as a result the pixel picks up this information. However, there are a lot of visitors going to the landing page NOT related to the ad campaign. Thus, the pixel is still picking up this information, leading a discrepancy in the amount of visitors.
When I pull this information using Supermetrics, I am pulling the complete data from the pixel including all the visitors not related to the ad campaign. Is there a way to just pull the information funneling from the ad campaign?
I know how to pull custom conversions using the id and vlookups within excel.
Thanks in advance for the help.