2021-03-09:
The data source has been updated to the new Criteo API v2021-01. This update has caused the following updates/changes.
These fields have been renamed:
- Cost per order = CPO (cost per order)
- Effective cost = COS (cost of sale)
These fields have been replaced with new fields, the original ones will return a blank now if used:
| Deprecated Field | Use instead... |
|---|---|
| Budget type | Budget strategy |
| Post-view conversion rate | Conversion rate, with appropriate conversion window setting |
| Cost per post-view order | CPO (cost per order), with appropriate conversion window setting |
| Cost per order post-click + post-view | CPO (cost per order), with appropriate conversion window setting |
| Post-click sales | Sales, with appropriate conversion window setting |
| Post-view sales | Sales, with appropriate conversion window setting |
| Post-view sales (sales_pc_pv version) | Sales, with appropriate conversion window setting |
| All post-click sales | Sales, with appropriate conversion window setting |
| Effective cost of post-view sales | COS (cost of sale), with appropriate conversion window setting |
| Effective cost of post-click + post-view sales | COS (cost of sale), with appropriate conversion window setting |
| Post-click revenue generated | Revenue, with appropriate conversion window setting |
| Post-view revenue generated | Revenue, with appropriate conversion window setting |
| Revenue generated post-click + post-view | Revenue, with appropriate conversion window setting |
| Campaign | Ad set name |
| Campaign ID | Ad set ID |
| Campaign status | Ad set status |
| Campaign bid type | Ad set bid type |
| Bid value | Ad set bid value |
These fields have been deprecated and have no replacements and will return blank now if used:
- Budget
- Budget ID
- Budget remaining updated
- Total budget
- Maximum impressions
- Same device post-click sales
- Non-deduplicated post-click sales
- Non-deduplicated post-view sales
- Non-deduplicated post-click revenue generated
- Non-deduplicated post-view revenue generated
- Effective cost per click (eCPC)
- Category product amount
- Category average price
New fields:
- Advertiser name
- Advertiser ID
- Devices
- OS
- Budget renewal
- Budget delivery smoothing
- Budget delivery week
- Targeted environments
- Targeted devices
- Targeted operating systems
- Targeted countries
- Targeted subdivisions
- Targeted zip codes
- Frequency
- Viewed displays
- Unviewed displays
- Untracked displays
- Qualified visits
- Visits
- Cost per visit
- Bounce rate
- Potential displays
- Post-install sales
- App installs
- Post-install conversion rate
- Post-install cost of sale
- Post-install order value
- Cost per install
- Install rate
- Post-install cost per order
- Post-install ROAS
- Store ROAS
- Store sales
- Store revenue
New advanced setting for conversion window has been added.