Facebook Ads Updates Dec. 2020

2020-12-04 -

Added new metrics for missing conversions:

  • Ad click (mobile app)
  • Ad impression (mobile app)
  • Contact (total)
  • Contact (website)
  • Contact (mobile app)
  • Contact (offline)
  • Customize product (total)
  • Customize product (website)
  • Customize product (mobile app)
  • Customize product (offline)
  • Donate (total)
  • Donate (website)
  • Donate (on facebook)
  • Donate (mobile app)
  • Donate (offline)
  • Find location (total)
  • Find location (website)
  • Find location (mobile app)
  • Find location (offline)
  • Schedule (total)
  • Schedule (website)
  • Schedule (mobile app)
  • Schedule (offline)
  • Start trial (total)
  • Start trial (website)
  • Start trial (mobile app)
  • Start trial (offline)
  • Submit application (total)
  • Submit application (website)
  • Submit application (mobile app)
  • Submit application (offline)
  • Subscribe (total)
  • Subscribe (website)
  • Subscribe (mobile app)
  • Subscribe (offline)
  • Contact value (total)
  • Contact value (website)
  • Contact value (mobile app)
  • Contact value (offline)
  • Customize product value (total)
  • Customize product value (website)
  • Customize product value (mobile app)
  • Customize product value (offline)
  • Donate value (total)
  • Donate value value (website)
  • Donate value (on facebook)
  • Donate value (mobile app)
  • Donate value (offline)
  • Find location value (total)
  • Find location value (website)
  • Find location (mobile app)
  • Find location value (offline)
  • Schedule value (total)
  • Schedule value (website)
  • Schedule value (mobile app)
  • Schedule value (offline)
  • Start trial value (total)
  • Start trial value (website)
  • Start trial value (mobile app)
  • Start trial value (offline)
  • Submit application value (total)
  • Submit application value (website)
  • Submit application value (mobile app)
  • Submit application value (offline)
  • Subscribe value (total)
  • Subscribe value (website)
  • Subscribe value (mobile app)
  • Subscribe value (offline)
  • Cost per Ad click (mobile app)
  • Cost per Ad impression (mobile app)
  • Cost per Submit application
  • Cost per Contact
  • Cost per Donate
  • Cost per Find location
  • Cost per Customize product
  • Cost per Schedule
  • Cost per Start trial
  • Cost per Subscribe
  • Omni app installs
  • Omni purchases
  • Omni adds to cart
  • Omni completed registrations
  • Omni content views
  • Omni searches
  • Omni initiated checkouts
  • Omni achievement unlocks
  • Omni app activations
  • Omni level completed
  • Omni rates
  • Omni credit spends
  • Omni completed tutorials
  • Omni custom actions

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