Searchmetrics Report Type and Field Renaming - December 8th, 2020

We've discovered that users were having problems correctly identifying which report type they needed to use to get the data they wanted from Searchmetrics. To remedy this, we will be changing all the report type names to align with Searchmetrics' own API names. This should fix issues with users not being able to tell easily what the report does and allow them to more easily cross-reference Searchmetrics' own field documentation.


We also will be changing the display names of some fields to make those more clear or to align more closely with the Searchmetrics naming.


These changes will take place on December 8th, 2020


As we are only changing the display names of the reports and affected fields, this should not break any existing queries. However, when editing the queries, the UI selection may break and you may need to reselect the new name to continue.


Report Type Name Changes:


Old Report Type NameNew Report Type Name
SEO visibility valueResearch Organic: Get Value SEO Visibility
SEO rank valueResearch Organic: Get Value SEO Rank
Organic search traffic valueResearch Organic: Get Value Traffic Value
SEO visibility historic listResearch Organic: Get List SEO Visibility Historic
Rankings domain historic listResearch Organic: Get List Rankings Domain Historic
Competitors listResearch Organic: Get List Competitors
Social rank valueResearch Social: Get Value Social Rank
Social visibility valueResearch Social: Get Value Visibility
Social spread valueResearch Social: Get Value Social Spread
Keyword infoResearch Keywords: Get List Keyword Info
Keyword list
Research Content: Get List URL Keyword Rankings
Similar keywords listResearch Keywords: Get List Similar Keywords
Rankings keyword historicResearch Organic: Get List Rankings Keyword Historic
Keywords: LosersResearch Keywords: Get List Losers
Keywords: WinnersResearch Keywords: Get List Winners
Research contentResearch Content: Get List Top URLS
Links backlinks countResearch Links: Get Count Backlinks 
Organic MarketShare valueProject Organic: Get Value Marketshare
SEO visibility historic listProject Organic: Get List SEO Visibility Historic
Organic position spread historic listProject Organic: Get List Position Spread Historic
Organic MarketShare listProject Organic: Get List Marketshare
Organic winnersProject Organic: Get List Winners
Organic losersProject Organic: Get List Losers
Organic ranking historicProject Organic: Get List Rankings Historic
Keyword with advertisements list (Data Studio name) Research Paid: Get List Keywords Longtail
Paid keyword list (Google Sheets name)Research Paid: Get List Keywords Longtail
Organic list url rankingProject Organic: Get List URL Rankings
Organic List Tag PotentialProject Organic: Get List Tag Potentials
Organic List Keyword potentialProject Organic: Get List Keyword Potentials
Organic list benchmark rankingProject Organic: Get List Benchmark Rankings
Project listAdmin Status: Get List Projects
Search engine listAdmin Status: Get List Project Search Engines
Available credits valueAdmin Status: Get Value Available Credits
(deprecated) Keywords performance metrics historic list[REMOVED]


Field Display Name Changes:


Report TypeCurrent Display NameNew Display Name
Research Organic: Get Value SEO VisibilityAbsolute change in visibilityTrend (absolute)
Change in visibility(% or relative)Trend (%)
Research Social: Get Value VisibilitySocial visibility last MondaySocial visibility
Research Paid: Get List Keywords LongtailAdWords budgetAd budget monthly


Research Organic: Get List CompetitorsTraffic valueCosts
Research Keywords: Get List Keyword InfoUniversal search integration typesIntegration
Data returned: year and monthFetch date
Estimated CPC in Google AdsCPC
Current monthly search volume in GoogleSearch volume
Search volume Avg (monthly)Avg. search volume
Google Ads ad budget (monthly)Ad budget
Advertisers biddingAdvertiser count
Research Content: Get List URL Keyword RankingsSeo valueSEO value
Seo value potentialSEO value potential
Research Keywords: Get List Similar KeywordsUniversal search integration types
Integration
Google Ads ad budget (monthly)Ad Budget
Estimated CPC in Google AdsCPC
Current monthly search volume in GoogleSearch volume
Search volume Avg (monthly)Avg. search volume
Advertisers biddingAdvertiser count
Research Content: Get List Top URLSDeltaTraffic index delta

DeltaSEO value delta
Url titleURL title
Admin Status: Get List ProjectsEntered keywordsKeyword count
Tracked SEsSearch engine count
Admin Status: Get List Project Search EnginesSearch Engine IDSearch engine ID
Search Engine deleted date.Delete date
Search Engine created dateCreated date
Project Organic: Get Value MarketshareAbsolute change in the visibilityTrend (absolute)
Change in the visibility (%)Trend (%)
Project Organic: Get List MarketshareDomain of the entryDomain
Host of the entryHost
URL of the entryURL
Project Organic: Get List Rankings HistoricTrend percTrend (%)
Trend absTrend (absolute)
Project Organic: Get List URL RankingsTrend percTrend (%)
Trend absTrend (absolute)
Project Organic: Get List SEO Visibility HistoricKeyword visibility contributionSum visibility
Number of keywordsKeyword count
Project Organic: Get List Position Spread HistoricNumber of keywordsKeyword count
Keyword count(%)Keyword count (%)
Research Organic: Get List Rankings Keyword HistoricTrend percTrend (%)
Trend absTrend (absolute)
Research Social: Get Value Social SpreadTotal number of social linksSocial links total
Research Links: Get Count Backlinks Number of referring linksBacklinks


For Data Studio users - You will need to refresh your data source to get the updated field list when this happens on the 8th. 


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