Pinterest Ads Updates May 2020

Jessica Brock

Modified on: Fri, 29 May, 2020 at 5:11 PM GMT +2

2020-05-27 -

New metrics have been added:

Clicks app install
Clicks app install value
Engagements app install
Engagements app install value
Views app install
Views app install value
App install desktop action to desktop conversion
App install desktop action to mobile conversion
App install desktop action to tablet conversion
app install mobile action to desktop conversion
App install mobile action to mobile conversion
App install mobile action to tablet conversion
App install tablet action to desktop conversion
App install tablet action to mobile conversion
App install tablet action to tablet conversion
In-app app install CPA
In-app app install ROAS
Total in-app app install
Total in-app app install value
In-app clicks app install
In-app clicks app install value
In-app engagements app install
In-app engagements app install value
In-app views app install
In-app views app install value
App install CPA
Total app install