Google Ads Updates April 2020

2020-04-23 -

Due to some internal adjustments, the following fields are now listed under a different category than before. This does not change or break any existing queries, the fields are the same as before. Just when building queries they may be in a different place in the field list now.


Field Display NameOld CategoryNew Category
Enhanced CPCAD GROUPCAMPAIGN
Max CPCKEYWORDAD GROUP
Max CPM
PLACEMENTAD GROUP
Quality scorePLACEMENT
KEYWORD
Is negativePLACEMENT
KEYWORD
First page CPCPLACEMENT
KEYWORD
Preferred positionPLACEMENT

Creative destination URLADAs "Destination URL" under AD
Bidding strategy typeBID GOAL PERFORMANCECAMPAIGN
Cost per estimated total conversionsBID GOAL PERFORMANCE
CONVERSION
Estimated value per all conversionBID GOAL PERFORMANCE
CONVERSION


In Data Studio, the typo'd field name "Bidding stategy type" was corrected to "Bidding strategy type". 

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