Google Ads Updates March 2020

2020-03-23 -

New field added:

  • Configured budget amount


2020-03-31 -

Support added for the "Bid Goal Performance" report type, which added these new fields:

  • External customer ID
  • Page one promoted bid ceiling
  • Page one promoted bid changes for raises only
  • Page one promoted bid modifier
  • Page one promoted raise bid when budget constrained
  • Page one promoted raise bid when quality score is low
  • Page one promoted strategy goal
  • Bidding strategy status
  • Target CPA
  • Target CPA max CPC bid ceiling
  • Target CPA max CPC bid floor
  • Target outrank share
  • Target outrank share bid changes for raises only
  • Target outrank share competitor domain
  • Target outrank share max cpc bid ceiling
  • Target outrank share raise bid when quality score is low
  • Target ROAS
  • Target ROAS bid ceiling
  • Target ROAS bid floor
  • Target spend bid ceiling
  • Target spend spend target
  • Bidding strategy type
  • Ad group count
  • Ad group criteria count
  • Estimated total conversion rate
  • Campaign count
  • Cost per estimated total conversions
  • Non-removed ad group count
  • Non-removed ad group criteria count
  • Non-removed campaign count
  • Estimated value per all conversions

Did you find it helpful? Yes No

Send feedback
Sorry we couldn't be helpful. Help us improve this article with your feedback.