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How to Authenticate/Re-authenticate Bing Webmaster Tools in Google Sheets, Google Data Studio & Microsoft Excel

This guide gives instructions on how to successfully authenticate Bing Webmaster Tools.  

Quick links to specific sections: 

Google Sheets

Data Studio

Excel

"If everything fails..." 


Data Source Access Requirements:

Before authenticating Bing Webmaster Tools, please make sure you have gone through the rights and permissions required for this data source, meaning you are assigned as an "ad manager/admin" or as a similar role. To learn more, please refer to this guide.


Access requirements for user account:

  • Webmasters need an API key in order to be able to access and use Bing Webmaster APIs. This API key can be generated from Bing Webmaster Tools.


Authenticating with Google Sheets

To authenticate Bing connector with Google Sheets, please do the following steps:

1. Open up the Supermetrics sidebar in your Google Sheets.

2. Select Bing Webmaster Tools in the sidebar, under data source

3. Please enter your Bing Webmaster Tools API key. In case you don't know it, you can find it from your Bing Webmaster Tools account.

5. You have completed all the steps. You can now go back to the sidebar and select your Bing Webmaster Tools account.


Re-authenticating with Google Sheets:

To re-authenticate Bing Webmaster Tools in Google Sheets, please go to this guide.


Authenticating with Data Studio:

To authenticate Bing Webmaster Tools in Google Data Studio, please do the following steps:

1. Click on create a new data source.

2. Search for Bing Webmaster by Supermetrics and click on Select when selecting it.

3. Click on Authorize. If you wish to learn more about data consent, please see our Privacy Policy and Terms of Service.  

4. Please enter your Bing Webmaster Tools API key. In case you don't know it, you can find it from your Bing Webmaster Tools account.


Re-authenticating with Data Studio:

To re-authenticate Bing Webmaster Tools in Data Studio, please go to this guide.


Authenticating with Excel:

To authenticate Bing Webmaster Tools in Excel, please do the following steps:

1. Open up the Supermetrics sidebar in Excel.

2. Select Bing Webmaster Tools in the sidebar, under data source.

3. An automatic popup will open up, please enter your Bing Webmaster Tools API key and click on start. In case you don't know it, you can find it from your Bing Webmaster Tools account. 

5. You have completed all the steps. Now you can go back to the sidebar and select your Bing Webmaster Tools account. 

Re-authenticating with Excel:

To re-authenticate Bing Webmaster Tools in Excel, please go to this guide.


"If everything fails..." 

Common errors:

If you encounter any of the following errors below, please see the guide linked after the error message.

  • Error: "This was a reauthorization request for user X but logged in as user Y", please see this guide
  • Error: "You're not allowed to run queries with this license #12345. This is because you have not been assigned to the license as a valid user." please see this guide.
  • Error: "This action is not supported when you are signed into multiple accounts". please see this guide.
  • If you no longer see a specific account/page/etc. when logging in, please see this guide
  • If you haven't managed to authenticate you might be affected by an issue at Google account management. For more information, please see this guide.
  • If you get an error when trying to log in to the Google Webmaster Tools Module, even though you are certain the credentials are correct, please see this guide

Forcing a refresh per account data & removing a data source:

To force a refresh per data source, please see this guide.

To remove a data source from Google Sheets, please see this guide.

To remove a data source from Data Studio, please see this guide.

To remove a data source from Excel, please see this guide.


Refreshing tokens 

As a final step, if you wish your tokens to be refreshed, please create a support ticket.

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