2019-07-10 - New metric added:
- Mobile app adds to cart conversion value
2019-07-16:
New dimensions added to support Dynamic Creative Ads:
- Body asset ID
- Body asset text
- Description asset ID
- Description asset text
- Image asset ID
- Image asset name
- Image asset hash
- Image asset URL
- Title asset ID
- Title asset text
- Call to action asset ID
- Call to action asset name
- Link asset ID
- Link asset website URL
- Link URL asset display URL
2019-07-23 - New metrics added:
- Website purchase ROAS %
- Return on ad spend (ROAS)
2019-07-31:
The following metric has been marked as "deprecated" and will return no data after 2019-08-08. Please remove it from your reporting to prevent disruptions:
- Messaging replies
The following metrics have been added:
- Messaging conversations started
- Messaging reply rate
"Messaging reply rate" is the intended replacement for "Messaging replies" but please note that it is a percent and does not work exact the same.