Supermetrics Support Forum

Facebook Ads Updates May 2019


Due to the demand, we have found a way to re-create these fields in the backend even though Facebook had deprecated them. So these specifically are now un-deprecated and available to use:

  • Website conversions
  • Website conversion rate
  • Cost per website conversion
  • Website conversion rate

This field has been deprecated in the Facebook API and UI:

  • Relevance score

But has been replaced by three new, better fields to track that information. See here for more information on what the fields do specifically.

  • Quality ranking
  • Engagement rate ranking
  • Conversion rate ranking


The connectors have been updated to Marketing API version 3.2.

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